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Cheil Communications case sets precedent in India

December 15, 2010

Salman Shaheen - ITR

Cheil Communications India, a subsidiary of South Korea’s largest advertising agency, has won its appeal at the Indian Income Tax Appellate Tribunal (ITAT) over pass-through costs in a case that sets a precedent for future disputes.

In the financial year 2004-2005, Cheil received commission for placing adverts for its associated enterprises with third-party vendors and media agencies in India.

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